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Last Updated: May 2019


This site uses small files called cookies to help us find out more about how visitors are using our site and, in some cases, customise or optimise their experience. This policy outlines what cookies we capture and why, and what you can do to control them. You may change the settings of your browser to modify the permissions you give to us and third parties for the storing of and gaining access to cookies on your device.


Please note that each Sharp local country website domain (e.g.,, within Europe has its own cookie policy - check on the local country website domain which you are accessing.


How Can I Control Cookies?

You can control how cookies are used via your internet browser. You can usually find these settings in the ‘options’ or ‘preferences’ menu of your browser. To understand these settings, the following links may be helpful, or you can use the ‘Help’ option in your browser for more details.


Cookie settings in Internet Explorer

Cookie settings in Firefox

Cookie settings in Chrome

Cookie settings in Safari web and iOS


You can also:


What are ‘cookies’?

‘Cookies’ are small text files that are stored by the browser (for example, Internet Explorer, Chrome or Safari) on your electronic device. They allow websites to store things like user preferences. You can think of cookies as providing a ‘memory’ for the website, so that it can recognise you when you come back and respond appropriately.


How does Sharp's website use cookies?

A visit to a page on a Sharp website may generate the following types of cookie:

  • Essential/ Functional cookies
  • Analytics cookies
  • Marketing cookies
  • Third party cookies


Strictly Necessary / Functional Cookies

Some cookies we place on your browser ensure that our website works delivers you information and services securely and optimally. These cookies are necessary for you to be able to make use of our online systems and are deleted as soon as you close your web browser.


Session Handling

A session cookie is required to follow your progress through our website. It is essential to ensure that any information you enter or routes you take are remembered by the website. Without this cookie, every page you visited would treat you as a completely new visitor. This cookie does not identify you personally and is not linked to any other information we store about you.


Load Balancing

We may use more than one server to provide web pages. When you visit the website, you are assigned to one of several servers. This cookie is required to track which server you are communicating with in order to present a consistent user experience and remember information about the data you have entered. This cookie does not identify you personally and is not linked to any other information we store about you.


Analytics Cookies

In line with many major websites, we use Google Analytics to track, report and optimise our website performance (e.g. number of visitors, where they came from, what pages they visited). This is tracked by us at an aggregate level and not on an individual level.


We use Google Analytics with the anonymizer function (the application "_gat. _anonymizeIp"). This means the IP address of the user is abridged by Google and anonymised when accessing our websites from a Member State of the European Union or another Contracting State to the Agreement on the European Economic Area.


When a user accesses our site from a Google search, Google Analytics places a cookie on the user’s computer/ device. This enables Google to track what happens after they click on the link and hit our website.


The amount of time these cookies are stored by Google may vary. Find out more about Google Analytics use of cookies.


Marketing Cookies

Sharp uses web beacons (or “pixel tags”) for our network of websites. Web beacons are typically graphic images that are placed on a website and they are used to track the online behaviour of our website visitors in order to provide us with information about their interests in our products and services. This information is used to improve our services. 

If you turn off or dismiss cookies, the web beacon will no longer be able to track your specific activity or collect information of visits from your IP-address.


Third Party Cookies

Sometimes our websites use the functionality of third party applications or software. In these instances, these organisations may also set their own anonymous cookies. They do this to track the success of their applications, or to customise the application for you. Because of how cookies work, our website cannot access these cookies, nor can the other organisation access the data in cookies we use on our website. Some examples of this in practice:


Social Media Sharing

When you share an article using a social-media sharing button (for example, Facebook) on the Sharp blog, the social network that has created the button will record that you have done this through a cookie.


Viewing YouTube videos

We use a YouTube (owned by Google) plug-in to display videos on some of our web pages. Google/YouTube in this case uses cookies. Some of these are to ensure that the video player works correctly, some of these are to remember the preferences of the user, and some are to track the behaviour of the user. Information about your use of our website, including your IP address, may be transmitted to Google and stored on servers in the United States. This cookie does not identify you personally unless you are logged into Google, in which case it is linked to your Google account.


How we use cookies

The following tables and information set out the cookies which are used on this website. Check the local country domain for more information.


Cookie Name
First or Third Party Cookie
Persistent or Session Cookie 
Purpose cookie is used for


First party
Session Handling
First party
Load balancing


First party
Registration and login





Third party
Google Analytic
First party
Web beacon tracking

If you would like to contact us about cookies please email us at